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The Atlanta Area Rugs Market

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The Atlanta Area Rugs Market at the Atlanta Merchandise Mart in Atlanta, GA continues to grow in importance as a major source for area rugs. New suppliers opening showrooms for the Jan 1995 market include Asmara, Horizon Pacific, Radici, Odegard and Trade Am. The Merchandise Mart will offer seminars and other educational opportunities for retailers attending the Jan 1995 market. The Mart has more than 100 showrooms for area rugs with more than 300,000 sq ft of exhibition space.

Expanded supplier show-rooms, numerous area rug offerings and buyer education programs are enticing retailers to attend the Atlanta Area Rugs Market, to be held here from Jan. 20 to 23.

The Atlanta Area Rugs Market

“The last two to three markets have shown a significant rise in the number of new area-rug sources at the Atlanta market,” said Thome Muir, co-owner of McDhurries Oriental Rugs in Rocky River, Ohio. “The market continues to grow, and we see faces there that we can’t see at other times. We recently added 2,000 square feet to our store for tufted and machine-made rugs, in addition to the higher-end hand-mades we’ve always carried, so we’ve been looking for new vendors. The Atlanta market offers us great opportunities to see new products and new faces, and offers us access to a significant amount of old favorites.”

The Atlanta Merchandise Mart’s twice yearly market continues to grow in importance as an area rug show, emphasized Chas Sydney, the market’s vice president of floor coverings. Suppliers opening new showrooms or expanding existing show-rooms at this January’s market include Horizon Pacific, Odegard, Radici, Asmara, Trade Am and Emerem.

In addition to this market’s expansions, several suppliers expanded showrooms at the July 1994 market, including Beaulieu of America, Bon-Motif, Harounian Oriental Rugs, Noonoo Rug Co. and Samad Bros. Several others opened or expanded show-rooms rooms at the January 1994 and July 1993 markets.

The Mart includes more than 300,000 square feet of exhibit space and more than 100 area rug show-rooms

“Atlanta’s the market to shop,” said Bob Batt, vice president of the Omaha-based Nebraska Furniture Mart. “We wouldn’t miss it. The expanded showrooms add to the excitement of market and offer new resources to explore.”

One of the newest supplier entries into the market reportedly will soon have the largest showroom. Horizon Pacific has signed a lease with the Atlanta Merchandise Mart and will open a 17,000-square-foot showroom (M6-G-14) during the Atlanta Area Rugs Market, according to Sydney.

“We are very pleased to welcome Peter Spirer [Horizon Pacific’s chief executive] back to the Merchandise Mart,” said Sydney. “His new company, Horizon Pacific, will undoubtedly become a major force in the industry. And Peter’s imagination sense of style and flair for aggressive marketing will make the Horizon Pacific showroom a must-see resource for buyers.”

“We are planning a rug marketing event in Atlanta which will be as fabulous and exciting as the showroom itself,” said Spirer, who worked for several floorcovering firms before launching Atlanta-based rug company Horizon Pacific about two years ago. “Our space will remain open until midnight each day, and we will welcome visitors from the 18th of January to the 24th of January in order to accommodate the large number of buyers we’re expecting.”

Buyers will also be offered educational opportunities during the market. The Merchandise Mart will sponsor an expanded buyer-education program, designed to provide retailers with seminars on how to operate their businesses more successfully. The schedule includes eight seminars and demonstrations offering a range of topics presented by industry and media representatives The seminars include Capel’s Bud Young with “Rug Galleries: Departments for Profit” and Karr & Associates, Ronald Karr with “A Just-in-Time Learning Experience.”

Young’s seminar, Friday, Jan. 20 from 10 to 11 a.m. at the Mart, will focus on cross-merchandising profitably with area rugs. Karr’s talk on Saturday, the 21st from 9:30 to a.m., will highlight ways salespeople can hone their sales skills to improve a retail store’s bottom line.

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